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Oracle Cloud Certification credentials are only valid for a period of 18 months from the date you earn the credential. The certification will become inactive at the end of 18 months. However, for Oracle candidates, it is necessary to hold an active certification in order to have access to various certification benefits including, using Oracle certification logos, certificates, scoring reports, digital badges, and certification verification.
To stay current, candidates have to re-certify themselves with the latest version of the exam. Oracle Cloud Certifications include various titles with levels that are Oracle Certified Associate, Specialist, and Professional. Moreover, the Oracle Cloud Certifications are updated continuously throughout the year for keeping current with major product and service releases and re-released on an annual basis with a new title.
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Implementation Overview | 10% | - Client documents and required stakeholders - Key milestones and deliverables - Implementation services and offerings |
| Topic 2: Branding & Deliverability | 10% | - Email groups and domain configuration - Bounce and complaint management - IP warming and deliverability strategies |
| Topic 3: Data Management | 20% | - Standard and custom objects - Data prioritization and deduplication - Contact/account fields and views - Data import, export, and standardization |
| Topic 4: Eloqua Fundamentals & Architecture | 15% | - System architecture and data model - Platform overview and navigation - Security settings and user management |
| Topic 5: Email & Preference Management | 10% | - Subscription and preference centers - Email configuration and personalization - Unsubscribe management |
| Topic 6: CRM Integration & Additional Services | 10% | - Reporting and analytics - CRM integration setup - AppCloud and external services |
| Topic 7: Automation & Campaigns | 15% | - Lead scoring and segmentation - Program Builder and Program Canvas - Automation logic and flow design - Campaign Canvas configuration |
| Topic 8: Tracking & Assets | 10% | - External form integration - Microsites and landing pages - Form creation and configuration - Tracking script integration |
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